Search Engine Optimization

Your Business Needs SEO, Whether You Understand its Complexity or Not.

Does SEO Confuse You? You are not alone. SEO is a complex process, indeed. Google has over 200 ranking factors! Plenty of research is being conducted quarterly and yearly by different organizations to understand Google’s ranking factors. Here are some of the findings from a recent study: – Between the top 3rd and 20th position …

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What is SEO?

SEO is the process of improving the visibility (ranking) of a website on Google using Google-friendly elements and techniques. Consider these facts: 1. Ninety-nine percent of customers looking for your services never scroll past the first page of search results. That means your business goal should be to appear on page one of the search …

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SEO Campaign Not Working? 3 Things Your SEO Provider Should be Doing for Your Business

If your search engine optimization (SEO) campaign isn’t going as well as you’d hoped for, you may not have the right SEO service provider for your business. Choosing an SEO provider should be done carefully to ensure the long-term success of your campaign, website, and business. It’s important to find a provider that not only …

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How to Use Content Marketing to Improve Your Local Search Ranking

Using content marketing to boost your local search rankings is not new, but there’s always room for improvement. Fresh perspectives on ranking locally follow. Struggling to get your business to rank high in local search results? Every smart marketer knows that local SEO is the next big thing in digital marketing. The higher you rank …

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Digital Marketing, Search Engine Optimization and Marketing

Digital marketing or online marketing as it is popularly known is a tool to carry on marketing for our product online. Direct email marketing, search engine optimization and search engine marketing are few of the tools which come under this category. They are becoming more and more common in the online world. It is a …

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